SERVICES
Playing a key behind-the-scenes role in the driver’s career, handling both business and strategic aspects so the driver can focus on performance. Think of us as part agent, part advisor, and part career architect.
In a racing driver manager’s role, these are among the most critical responsibilities. It’s not just about agreeing on a salary—it’s about protecting the driver’s career, income, and future opportunities.
By opening a sponsor pool for a racing driver, we grant academy members access to our structured group of potential sponsors and actively bring them together, introduce them. It’s a mix of sales, marketing, and relationship-building.
Building the driver’s personal brand by help of popular media, we are shaping how a racing talent is seen by fans, teams, sponsors, and the wider public —and we are thus turning that visibility into career value.
For a racing driver, medical checks and training planning are essential to performance, safety, and eligibility to race. We cooperate with some of Austria’s best sports medics and coordinate, monitor, and ensure everything is in place for our academy members.
Each academy member is given exclusive webspace for his biggest sponsors on Austria’s by far largest motorsport hub with up to four million readers per month. This space can be used for brand presentations, ticket raffles, interviews, and much more.
Media training for a racing driver is about learning how to communicate clearly, confidently, and strategically in front of cameras, journalists, and the public. It’s a key part of PR because one interview can shape reputation just as much as race results.
Coaching and mental training are what separate a fast driver from a consistently winning one. At high levels, almost everyone is physically capable—the difference is often decision-making, focus, and psychological resilience.
Networking is one of the most powerful - and equally underrated - tools for building a driver’s career. Talent opens the door—but relationships often decide who actually gets the seat. We help academy members build relationships with key people which may lead to long-term support.